Monsoon Skincare: Goodbye, Sticky Skin Acne!

Our skin needs moisture for crucial reasons. A healthy amount lends skin a supple sheen on the outside. Internally, moisture helps skin retain its elasticity and firmness. Human skin renews and regenerates itself frequently. So, the constant exposure of newer (more fragile) skin to environmental pollutants and aggravators, renders it vulnerable to dehydration and free radical damage.

Our skin is our largest organ – something we tend to forget very easily! We also take our skin’s resilience and its ability to repair itself for granted. The unpredictable degrees of intensity in weather changes during the Monsoon Season remind us of our nonchalance and neglect rather easily.

HOW SKIN SUFFERS DURING THE MONSOONS

Ayurveda says humidity increases during the rainy Season, which is particularly bothersome for oily and acne-prone skin types. The high humidity coupled with the lingering heat of a Summer past, leads to excessive sebum production and greasy countenance. Your face becomes a sticky canvas that invites dust, dirt and sweat, making it easier for them to ‘set in’ and ‘stick.’ The clogging of skin pores increases the chances of bacterial proliferation and acne breakouts; and additionally, the added complication of a dull, uneven and lifeless complexion.

Regular skin cleansing will efficiently prevent breakouts and protect against future bouts of acne. But, we have all made that mistake of confusing regular cleansing with overenthusiastic cleansing, which tends to dry our skin out. This sends our skin’s protective instincts – and sebum secretion – into overdrive, because the greater the dryness induced by over cleansing, the more active the sebaceous gland activity. This brings us back to square one with the acne problem and sets a vicious circle into motion.

ACCEPT THE SKIN YOU ARE IN TO HELP IT HEAL

Accept the skin type you have and work with it. Reign in your impulses and settle into a routine that helps you to treat your skin better, with the attention it deserves.

The Monsoon showers may call for a meticulously planned regimen, but Kama Ayurveda’s Organic Neem Oil makes for a perfect top-to-toe solution. It helps cool an itching scalp, keeping it clean and infection-free with its natural antibacterial properties. It is known for its ability to keep dandruff, and bump and boils on the scalp at bay. Neem Oil provides effective oil control for skin as well and is highly recommended as a spot treatment for facial skin. Mixing it with a suitable carrier oil such as Coconut or Almond and applying it only on affected areas can help control acne and blemishes, leading to visible improvements in skin clarity and texture. This applies to the rest of the body too, for treating rashes and body acne. We recommend equal ratios of Neem Oil and your preferred carrier Oil, in terms of measurements and quantities.

The perfect accompaniment to this for facial skin treatment includes our Anti Acne Cleansing Foamand Nimrah Anti-Acne Face Pack. The Foam is lightweight and absorbed easily by skin. It combines the time-honoured blood purification and reparative properties of Neem and Tulsi; with natural astringent Tea Tree, that minimises the appearance of enlarged pores for a toned and smooth texture. Nimrah combines Red Sandalwood, Ashwagandha, Coriander, Liquorice and Lodhra. Together, they provide relief from clogged pores, prickly heat, and acne, while helping with the evening out of a blemished complexion, through progressive use.

For a refreshing change in your daily bath and body rituals, try one (or all?) of the handmade Soaps in our Three Traditional Treatment Soap Box. It contains the Sugar & Tamarind Deep Cleansing Soap, Turmeric & Myrrh Skin Brightening Soap, and Red Sandalwood Ayurvedic Soap. Tamarind helps restore skin elasticity, while Sugar acts as a mild, but effective exfoliator. Earthy Turmeric and sensuous Myrrh encourage healthy skin cell renewal and blood purification, helping the revival of smooth, clean and younger-looking skin.

If you are constantly on the move even in the inconvenience of Monsoons and need something to uplift and refresh your Senses, try our soothing Pure Lavender Water as a face and body mist. Or, you can opt for relaxing and grounding Pure Vetiver Water, with its distinctive fragrance – after all, what is Monsoon romance and poetry without the smell of wet earth?

Kama Ayurveda has all the Monsoon skincare answers, backed by the timeless reliability, purity and efficacy of Ayurveda. Why not leave all your worries around skincare with us and enjoy the whimsical allure of the beautiful Monsoons?

Gifting The Freedom Of Choice With Kama Ayurvedas Gift Cards

Just thinking about the auspicious day of Diwali stirs up a hundred special memories in our heart and we are left with a feeling of nostalgia. Year after year, we have been so lucky to celebrate this day with our loved one who make us brim with joy.

In all these memories of celebrating Diwali, there are some that truly stand out. Decorating and lighting up our homes, praying to Goddess Lakshmi together with our family, rushing towards the elderly to get their blessings and secretly hoping for more money as gift from them this year...these are some of the most treasured memories of Diwali that everyone can relate to.


Isn’t it wonderful how even the simple acts of getting lucky money from our elderly holds so much significance to us? We remember treasuring money since the time we understood that it could be used to get anything we wanted, be it our favourite treats or the toys we had always wanted. Sometimes, we were smart and we stored it in our cute piggy banks as deposits for buying something big in future that was worth saving for.

You probably won’t remember a hundred other gifts you received throughout these years but you’ll always remember receiving money because it was special. It meant the freedom of choice. It was the time we started making our first few decisions about money and that made us feel all grown up.



We at Kama Ayurveda, understand how beautiful it is to gift the freedom to choice. Drawing inspiration from the Indian traditions of gifting money, we have come up with beautifully designed gift cards ranging from 1000 INR to 25000 INR. Gift pure, timeless beauty to your loved ones this Diwali and say how much you care through this thoughtful gesture. Let them choose what they love and they are sure to remember you everytime they use the special gift of their choice.

Kama Gift cards are also a wonderful way to express your love even if you are miles apart. They can be redeemed from anywhere - online as well as across our stores. And you need not worry about spending it all at once, as it lets you do multiple transactions to reap the complete value of the card. Feeling excited to gift Kama’s Gift cards? Purchase now.

#Kamaformen: Efficacy In Authenticity

Global market trends for masculine beauty are skyrocketing. Current growth rates are putting the spotlight on other equally important grooming categories, such as Bath & Body (i.e bath and shower products), Skincare, Haircare, and Body Deodorants. Cross-cultural analyses show that men are as enthusiastic about elaborate, sophisticated beauty rituals as women. But, they also desire simplicity and practicality, with a result-oriented focus on efficacy.

FACIAL SKIN CLEANSING:

Lack of healthy, wholesome skin clarity and brightness, and early, or premature signs of skin ageing currently top the list. Kama Ayurveda’s Men’s Range puts the spotlight on two ancient, transformational skin healers:

Himalayan Deodar (Cedar), or Devadaru, the ‘Tree of the Gods’. This is a venerated Ayurvedic Rasayana, or anti-ageing Fountain of Youth.

Khus (Vetiver), described in Ayurvedic scriptures as a medium for Saumanasya Janana, or ‘Tranquillity, Placidity, Mind-Body Union’.

The Himalayan Deodar Face Cleanser and Himalayan Almond Deep Cleansing Face Scrubmake for the best invigorating start to long, busy days. Emotionally anchoring and natural astringents, Himalayan Deodar and Vetiver detoxify and tone skin, while Black Cumin and Jojoba provide antibacterial protection and prevent breakouts. Aloe Vera is beneficial for stubborn scars and pits. Saffron and Liquorice in the Scrub encourage healthy skin cell regeneration, restoring clarity, brightness, and evenness of skin tone. Almond provides non-abrasive exfoliation, while nourishing and conditioning skin with its naturally abundant supply of anti-ageing Vitamin E.

FACIAL SKIN MOISTURISING

The Hydrating Ayurvedic Face Cream (Day) and Skin Brightening Night Cream for Men provide Day-to-Night TLC for tough masculine skin. Pure Coconut, Sesame, and Olive Oils in the Day Cream restore moisture levels and smoothen out early signs of ageing. Himalayan Deodar, Vetiver, and Aloe Vera purify, soothe, and protect skin that experiences prolonged exposure to environmental pollutants daily. Gently potent, yet effective, Indian Madder, Saffron, Liquorice, and Himalayan Deodar in the Night Cream repair and rejuvenate dull, pigmented, and tired skin, during those crucial hours when your body is at rest.

TIMELESS LUXURY OF THE CLASSIC SHAVE

Kama’s Shaving Foam follows a simple, pristine formulation to combine anti-inflammatory protection, sebum control, and gentle hydration. Pure Sandalwood Oil is a natural antiseptic, while Mint Oil cools inflamed skin. Aloe Vera and Jojoba Oil smoothen and soften outward texture. Astringent, anchoring Vetiver relaxes and soothes sensitive skin. Antibacterial Willow Bark, exfoliating Liquorice, and fragrant Holy Basil and Tuberose make for a relaxing at-home Spa experience.

Follow up with the Day or Night Cream; and make the Mint Lip Balm your constant companion. This Lip Balm is cooling on lips rendered hypersensitive due to allergic reactions, or exposure to extreme temperatures.

REFRESHING BATH & BODY RITUALS FOR AN OVERWORKED BODY & MIND

The Himalayan Deodar Body Cleanseris pure daily decadence. Himalayan Deodar and Lemon Extracts relax and reinvigorate, while providing deep-skin detoxing and protection with their antimicrobial and antioxidant properties. Vegetable Glycerine and Rose Oil tone and tighten skin without over drying it. If you prefer Soaps, choose between the Himalayan Deodar Soap for Men, or the Khus Soap, that protect against free-radical damage. Their cathartic aromatherapy helps those private moments of stress-relief; when gathering overwhelmed, scattered thoughts adds to feelings of bath-time relaxation.

Follow up with the Himalayan Deodar Body Moisturiser for smooth, supple skin that radiates youthful vibrancy.


THE KAMA MAN’S ENVIABLE HAIR!

Men want hair with character, as much as women do. Few things are probably more mood-uplifting than hair with healthy body, volume, and bounce, that is easy to style and manage. Given the hectic pace and sporadic patterns of contemporary lifestyles, premature greying, thinning, hair fall, and balding are worrisome and stressful for men. Kama’s award-winning Bringadi Intensive Hair Treatment Oilclinically proven to reduce hair fall by 61% is the ultimate boon. It features another Ayurvedic RasayanaBhringraj, collagen-restoring Balloon Vine, and strengthening Amla, in a base of Pure Sesame and Coconut Oils. 100% Organic, and non-toxic Indigo acts as a natural dye, lending a deep, healthy colour and shining, smooth texture. Kama blends its Bringadi recipe between July and November, when the Bhringraj is seasonal and fresh.

Wash off accumulated dirt and oil from your hair with the Himalayan Deodar Hair Cleanser and protect against pollution and split ends with the Himalayan Deodar Hair Conditioner. While Deodar purifies and tones the scalp, Aloe Vera and Hibiscus work with Soy Protein to reawaken dry, limp hair with a moisture boost. Hair collagen is additionally replenished, for improved strength, thickness, and reliance against breakage.


Browse for your new #KamaMan staples at blog.kamaayurveda.in/men

Because Dad Deserves The Best!

The idea of Dad being the main provider – of practically everything - is deeply ingrained in our consciousness. Is it fair though, that the idea be taken for granted?

How often do we show fathers everyday love, and ask, “How was your day, Dad?”

True purity is simple. It is quietly formidable, in the point it seeks to make. It finds a way to become indispensable in daily living, and we realise its value when we realise that we have to make an effort to find it.

Quite like Dad!

This Father’s Day, Kama Ayurveda puts the spotlight on its effortlessly pure and reliable offerings for your Dad, so you can choose the perfect gift for the one who gives relentlessly. Kama’s Gift Boxes for Dad have practical value. But, they are curated with love and consideration, so it becomes easier for you to let Dad know you’re thinking about how to make his day easier.

FOR DADS WHO NEED ME-TIME

Is he always too busy or too tired for a pampering session? Would it be easier if you could put several wonderful things together for him, to convince him that he has to take out ‘time for me-time’, everyday? Then, Kama’s Signature Essentials for Him Gift Boxis the perfect gift idea for your Dad. A collection of timeless, therapeutic classics, this Gift Box features a combination of Kama’s Signature Khus (Vetiver) and Himalayan Deodar (Cedar) Extracts. The Himalayan Deodar Face Cleanser purifies and tones skin, preparing it for a comfortable shave. The relaxing, cooling Pure Vetiver Water (face and body Mist) and protective Mint Lip Balm with Cocoa Butter, Castor Oil, and Almond make for convenient on-the-go refreshment and hydration, regardless of Dad’s busy schedules. The handmade natural Khus Soap, with nourishing Extra Virgin Coconut Oil and balancing, anchoring Vetiver is truly sublime. It will help your Dad when he is exhausted after a long day, and when he must refresh himself in preparation for the next one.

FOR THE ‘LESS-IS-MORE DAD’

Maybe your Dad is a man of few words. He does not like to hoard belongings at home and likes to travel light. Maybe he struggles to keep his patience when he sees you over-complicating your thoughts and actions and tries to find gentle ways to tell you that you need to ‘cut to the chase’. Maybe such habits percolate down to his daily grooming rituals. Try not to change Dad. Tell him you love him as he is, and all his little ways, with the minimalistic, yet effective Face Care Gift Box for Men, featuring the Himalayan Deodar Face Cleanser, and Pure Vetiver Water. Deodar is revered in Ayurveda as an anti-ageing, Life-enhancing Rasayana or Elixir, and it works with another ancient healer – Aloe Vera - to cleanse and hydrate skin, and lighten scars. Antibacterial Jojoba and Black Cumin prevent clogging of pores due to dirt and pollutants from prolonged environmental exposure. Ayurveda also says that Vetiver induces feelings of peace and tranquillity. Vetiver is a natural astringent, that works with Aloe Vera and Deodar to tighten and smoothen enlarged skin pores for a more youthful appearance.



FOR MOMS ON DOUBLE DUTY

Moms who are also Dads for their children need special love and attention; and protection against daily fatigue or burnout. Kama celebrates their unflinching dedication and unconditional love, by suggesting its Ayurvedic Facial Gift Box. It has Kama’s Pure Rose Water, a cult favourite. Distilled from pristine, hand-picked Kannauj Roses, this is a valuable daily companion for the multi-tasking Mom who refuses to take a break. The Soap Free Cleanser, Mridul, is a therapeutic, 100% Ayurvedic, daily alternative to synthetic facial soaps and cleansers. It is remarkable in its softening and smoothening prowess, and works well with the Lavanya Natural Plant Mask, for time-efficient, weekly rejuvenation and brightening.


Kama Ayurveda hopes this Father’s Day strengthens and enriches your mutual love and reminds you to never stop saying how much you and your Dad love each other.

Clean Beauty Essentials For That Upcoming Holiday

It is now time to stop daydreaming about your long-awaited Summer travels. You have planned everything down to a T, so why throw a spanner in the works by being nonchalant about your beauty arsenal? There will be no need to experiment with Instagram filters for your holiday photos, not when pure, reliable holiday beauty solutions are at hand!

DAILY CLEANSING TO REAWAKEN THE SENSES

The Signature Cleansers celebrate the time-honoured charm, intrigue, and efficacy of Rose and Jasmine (for women). For men, there is the revered Ayurvedic Rasayana (‘Fountain of Youth’), Himalayan Deodar, or Cedar. Rose and Jasmine tone, hydrate and tighten skin, while Himalayan Deodar is invigorating, purifying, and strengthening.

Kama Ayurveda’s newest, foam-based Face Cleansers are specifically customised for acne-prone, and sensitive, or inflammation and allergy-prone skin types. Purifying Neem and Tulsi, and soothing, healing Calendula and Sandalwood will ensure that your skin does not suffer any nasty surprises during your holiday.

All the Cleansers come in travel-friendly 50 ml packs, so you can use them to freshen up while on your way to your destination.

ON-THE-GO SOOTHING REFRESHMENT

Kama’s curation of gentle, practical Pure Face and Body Mists occupy a place of pride amongst the natural, organic offerings. Our Roses comes from the famed ancient Itr ki Nagri (Perfume City) in North India, Kannauj; while Jasminum Sambac (Mogra) comes from the sacred Perfume Haven of the South, Madurai. Our Lavender reflects the untarnished, unbridled beauty of the Himalayan wilderness, while cooling, grounding Vetiver (Khus) comes from Aligarh. The Pure Rose Water (an indisputable favourite!) and Pure Mogra Water suit dry, distressed skin, while the Pure Lavender and Vetiver Waters work well with oily, acne-prone skin types, and even those with Rosacea.

Your skin will thank you for every spritz while on the move. If you are visiting a hotter, tropical destination, you can keep your Mist of choice refrigerated for an enhanced, ‘daily-luxe’ experience.

A HEALING, RESTORATIVE SHIELD AGAINST THE SUN

You could be planning to spend your break curled up indoors, all day, every day; or you might be chalking out trekking routes that may seem like cakewalk to you but intimidating to the uninitiated. Regardless of geography or daily scenario, the application of Sunscreen is an absolute must, to buffer yourself against harmful UV radiation, dehydration and pigmentation from photo damage, and clogged skin pores due to environmental pollutants. Kama’s All Natural Sun Protection has natural-origin minerals, that protect hypersensitive skin from allergy-induced rashes, burning, and stinging. Glycerine, Olive Oil, and Shea Butter replenish existing moisture levels, retexturising and strengthening damaged, extremely dehydrated skin tissue. Pure Essential Oil Extracts of Nutmeg, Ginger, and Lime lend this softly decadent Sunscreen an exciting fragrance, stimulating healthy blood circulation in the process, and tightening enlarged pores for a supple, smooth complexion.

SKIN ILLUMINATING JWALINI AS A POST-BEACH TREATMENT

Nothing beats a long, languid body massage on a holiday, to melt away the stubborn knots of stress and tension in your muscles. Just what you need to recharge your batteries after an energetic day on the beach, in time for a relaxing, luxuriant evening ahead. Jwalini is one of Kama’s award-winning and widely popular, 100% Ayurvedic Oil Blends, following Ashtanga Hrdaya prescriptions for enhanced radiance. It is recommended as a deep-tissue de-tanning treatment, ideal for smoothening out scars, or as a remedy for dryness, eczema, and skin irritations.

With moisturising and calming Sesame Oil and Coconut Milk, and texture-enhancing Cardamom and Costus, Jwalini is a lightweight, easy-to-use Oil. Take a 30-minute power nap with Jwalini on your face and body and wash off with a mild cleanser after. Jwalini is known to become a regular fixture of daily beauty regimes amongst consumers. In Jwalini, you might just meet your new, eternal favourite of a Skin Elixir.

Strength Radiant Energy With Oil Therapy

The Charaka Samhita and Ashtanga Hrdaya recommend abhyanga (oil massage) daily, for stamina, flexibility, toned muscles, mental peace, and for resilience against ageing. Oil therapy methodologies and oleation materials are described in the 16th chapter of the Ashtanga Hrdaya, under Sneha Vidhi. Whilst snehana in Sanskrit means ‘oiliness’/lubrication, sneha also means love.

Kama Ayurveda’s Sugandhadi embodies the idea of self-love, and self-care through the therapeutic practice of abhyanga, harnessing the blood regulating, pain-relieving, and psychologically anchoring qualities of its core ingredients. This is a thoughtfully balanced, and aromatic Oil Blend, in a base of detoxifying Whey, and protective Sesame Oil. It is recommended for physical and mental burnout, and daily complaints of exhaustion, stiffness, and pain; but is the perfect accompaniment to your manicure and pedicure massages as well!

DEEP TISSUE CONDITIONING, BLOOD CIRCULATION AND ENERGY FIELD CLEANSING – INDIAN SESAME OIL (GINGELLY), WHEY (MASTU), LAVANDIN

Ayurveda describes how Vata dosha aggravations can be remedied with regular snehana/abhyanga. Early symptoms stem from the colon, the primary seat of Vata in the human body; and including bloating, constipation, bowel movement irregularities, and body pain and stiffness, particularly in the lower back.

Physically, Whey stimulates the gastrointestinal tract. Metaphysically, it cleanses the intricate, and perfectly coordinated system of 72,000 nadis (channels), or energy pathways through which Prana, the omnipresent Life Spark, flows through the body. Cultivated in India since ancient Harappan times, Sesame Oil’s deep-conditioning capacity comes from an abundance of Vitamin E. As a natural sunscreen, it also helps create internal buffer against UV damage.

Fragrant Lavandin Oil derived from a hybrid cultivar of Lavandula angustifolia and Lavandula latifolia (Spike Lavender) makes Sugandhadi a boon for those suffering from varicose veins; the result of obstructed Vata. Lavandin boosts blood circulation, and helps release the accumulated blood causing swollen, dilated, and painful/throbbing veins.

ANTI-AGEING RASAYANAS – INDIAN GINSENG/WINTER CHERRY (ASHWAGANDHA), LIQUORICE (YASHTIMADHU), HIMALAYAN CEDAR/DEODAR (DEVADARU)

Ashwagandha occupies a position of supremacy amongst Ayurvedic Rasayanas, or Fountains of Youth. It is a potent adaptogen, in that it helps the Human constitution adapt its responses, to the varying, unpredictable nature and frequency of stress. Its herbaceous earthiness has a soothing, grounding effect, and is beneficial for dry skin conditions and muscular spasms. Ashwagandha root has been used as a life-extending and consciousness expanding herb, for over 3,000 years now. Yashtimadhu’s reputation as a skin lightener and polisher precedes itself; but the efficiency with which it boosts blood circulation helps deal with fatigue, body pain, dizziness, and memory loss.

Oil Extracts of Devadaru, or ‘Tree of the Gods’ is also a potent remedy for arthritis. The Vata-balancing effect of Devadaru on human hormones and digestive processes helps promote a stable, consistent sense of health and well-being, if Devadaru is incorporated regularly in therapeutic regimens.

PHYSICAL DETOX AND SPIRITUAL DETACHMENT; THERAPY FOR KAPHA-PITTA IMBALANCES

With the apt literal translation of ‘red’, Indian Madder (Manjishtha) one of Ayurveda’s strongest offerings for blood detoxification, and lymphatic congestion. The soothing extracts of Jelly Leaf (Sahadeva), Cubeb/Tailed Pepper (Kankola), and Nut Grass (Mustaka) work on turbulent Kapha-Pitta manifestations, like menstrual irregularities, and muscular and joint inflammations. VataRakta, or blood contamination by obstructed Vata, and PittaDaha, or burning and bleeding caused by unrestrained Pitta, are both placated by the anti-inflammatory action, and camphor-like aroma of Indian Sarsaparilla (Anantmool). It benefits the detoxification/excretory capacity of the kidneys; and with reduced build-up of body toxins, skin clarity and smoothness are significantly improved.

Vetiver (Khus/Usheera) is a famed aromatic root for treatment of inflamed, itching, and hypersensitive skin. It is also reputed for its ability to induce Saumanasya Janana, or mental coherence and placidity, as a curative response to impatience, anger, and belligerence resulting from excessive Pitta. Vetiver compliments the spiritual effects of Indian Lotus (Kamal), the quintessential symbol of detachment from, and transcendence beyond burgeoning materialism in the physical world. Kamal encourages spiritual development and helps focus mental faculties. Like the Indian blue lotus/blue water lily (Neelotpana), kamal is a highly absorbent, lubricating, cooling, and tranquilising botanical.

COMPLEXION CORRECTION, TEXTURAL REJUVENATION – TURMERIC (HARIDRA/GAURI/KANCHANI), INDIAN DOAB (DURVA)


When combined, Turmeric and Durva act as strong anti-inflammatory, and anti-bacterial elements, liberating the skin from accumulated sebum, sweat, and dirt. Curcumin in Turmeric works with glycyrrhizate in Yashtimadhu to inhibit excessive production of melanin, caused by sun exposure, hormonal changes, infections and injuries, or contact with abrasive chemicals.

DIRECTIONS FOR USE – WARMTH, AND INTUITIVE MOVEMENT

;or best results, warm the Oil lightly before using. Massage as firmly, or as lightly as you deem fit, depending on the intensity and persistence of pain; all over the body, and concentrating on the most affected parts. Let your skin soak up Sugandhadi for 30-60 minutes, before a long, relaxing bath.

Mother’S Day Special: Kama’S Gift Boxes For Every Beautiful Mother

Remember all the times when Mom surprised you with the one gift you thought you were never going to get? What about every occasion when Mom had a ready piece of advice to help you through a financial crisis, a bad relationship, or even just a bad cold?

Mom has been giving you thoughtful gifts all the way. Kama understands your desire to return the love ten-fold, and has curated special gifts, so that there is one that is perfect for your Mom, so unique and loveable in her own ways.

FOR MOMS ON THE MOVE

Mom’s work commitments may take her around the country, and the globe, often. Yet, she finds ingenious ways to be there for you when you need her. Kama’s Signature Essentials for Her, featuring our remarkably softening Mridul Soap Free Cleanser, instantly soothing Pure Rose Water, and gently decadent Vanilla & Oatmeal Soap and Eladi Hydrating Ayurvedic Face Cream, is a wonderful way to to help Mom pamper herself when she is travelling. If she has minimalistic tastes and likes to travel light, choose the Rose & Jasmine Face Care Gift Box, quintessentially Kama with the Signature Rose-Jasmine Essence Blend.

FOR THE CURATOR OF PRETTY SOAPS

There is no explanation for why Mom likes to collect Soaps. It is simply one of the endearing things she does. Kama can help you make her feel spoiled for choice. The Gardens of India Gift Box features the all-too familiar favourites, Rose, Khus, and Tulsi. Our Three Traditional Treatment Soap Box contains the purifying and therapeutic Sugar & Tamarind Deep Cleansing Soap, Turmeric & Myrrh Skin Brightening Soap, and Red Sandalwood Ayurvedic Soap. The Natural Soap Gift Box reigns in exuberant, mood-uplifting Essential Oils, in the Rose, Cinnamon & Orange Soap, Nutmeg, Ginger & Lime Soap, and Vanilla & Oatmeal Soap.

FOR LOVERS OF THE HOME SPA RITUALS

Moms and grandmothers tend to be steadfast believers in the simplistic, no-nonsense efficacy of natural beauty regimes. If this sounds like your Mom, gift her Kama’s Ayurvedic Facial Gift BoxAyurvedic Wellness Gift Box, or Pure Ayurvedic Soap Box. Each is an ode to unadulterated, pristine, top-to-toe Remedies, steeped in ancient Ayurvedic prescriptions for revitalised skin and hair, and a rejuvenated, relaxed body.

FOR MOMS WHO NEVER SAY NO

Is your Mom never able to take a breather, because she always does everything, for everybody? Pamper her with Kama’s Rose Essential Gift Box, a curation of sheer daily indulgence, especially in the Rose Jasmine Bath & Body Oil. A Mom who is always on her toes needs luxuriant, relaxing massages (even if she does not agree). Choose the Body Oil Gift Box, featuring healing, protective Massage Oils infused with intriguing Essential Oils, or the Home Aroma Box to create the perfect environment for a self-care session.

FOR MOMS WHO LOVE THE OUTDOORS

Our Ultimate Suncare Regime will give Mom’s skin long-lasting protection, healing, and outward radiance. Now, you will understand how Mom felt when you thought she was over-preparing you for the time you wanted to spend outdoors as a child! The Floral Mist Box features handy and convenient bottles of Kama’s Pure Rose, Lavender, and MograFace and Body Mists, the only natural skin toners and travel-friendly refreshers she will ever need.

The Chemistry Of Natural Beauty

As beauty consumers, we are primed to believe that all unpronounceable words on a product label represent artificial, harmful chemicals. We tend to forget that absolutely everyone and everything on the planet is a combination of the Universe’s elements, of chemical reactions!

No doubt, certain laboratory-generated chemicals do more harm than good in the long run. But, let us remember that, some of the world’s deadliest viruses are also completely ‘natural’. It is not the existence of an elemental combination as an ‘acid’, for instance, that makes it wrong for us.

Is it something that is conducive for the improvement and care of our bodies? Does it aggravate the healthy workings of our internal systems? Even if it is a safe, naturally-derived chemical compound, are we using it in the right, helpful quantities and form? Answers to such questions, will pave the way forward, in shedding some of the unfounded, exaggerated fear surrounding the use of safe plant-derived chemical compounds.

The route is easier with Ayurveda. Driven by its default principles, Ayurveda exhibits detailed awareness of Nature’s offerings. It believes in balance, and complementary functioning, when it comes to helping us become healthier, stronger, more beautiful versions of ourselves.

What are some of the useful, safe, Nature-derived compounds, that enhance the inherent workings of our systems?

LAURIC ACID, THE ‘HEALTHY FATTY ACID’ IN COCONUT

As a medium-chain triglyceride, or MCT, Lauric Acid is considered healthier, because its constitution allows for easier absorption by the human body. Its antibacterial nature makes it useful for the prevention and intensification of acne breakouts. It is certainly a safer option than benzoyl peroxide, which is used in the treatment of acne, but is also known to increase its propensity for allergies, and hypersensitivity. Lauric Acid makes Coconut Oil deeply moisturising. It keeps the skin smooth, supple, ‘plumped-up’, and therefore, youthful in texture and appearance. The Coconuts for Kama Ayurveda’s Extra Virgin Coconut Oil are hand-picked from organic farms in Kerala, and extraction is conducted within 8 hours to ensure maximum, concentrate purity of the Oil. It soothes the scalp, improves blood circulation, and prevents the uncomfortable itching and dandruff, that results from a dry, inflamed scalp.

MILDLY CLEANSING ALLANTOIN FROM THE ‘MAGIC HERB’, COMFREY


Ayurveda considers Comfrey as a ‘magic herb’ because of its spectacular ability to topically expedite the healing of wounds, bruises, and sprains. It is a reliable source of non-toxic, moisturising, and soothing Allantoin, which increases the production rate of protective white blood cells, and encourages rapid skin cell turnover. Comfrey-derived Allantoin in Kama’s Anti Acne Cleansing Foam, supports the Salicylic Acid obtained from purified Wintergreen Leaf, itself a natural astringent. Both these natural derivates are a refreshing, reassuring change from their harsher artificial variants, which have given the natural, curative nature of these chemicals a bad name.

TRANSFORMATIONAL URSOLIC ACID, IN ROSEMARY

In India, Rosemary is mostly found in the Himalayas, and the Nilgiri Hills. Since antiquity, it has been regarded as the symbol of love, loyalty, remembrance, and immortality. Ursolic Acid present in Rosemary, is as biological, and natural as a chemical compound can be. It is what makes Rosemary highly beneficial in hair care, encouraging fresh and healthy blood supply to the scalp, which in turn stimulates hair follicles, and encourages fresh hair growth. Rosemary is one of the hidden gems in our best-selling Bringadi Intensive Hair Treatment Oil.

The study of chemicals is classified under ‘Natural and Physical Sciences’, because that is precisely what they are. As long as they are safely, unobtrusively, and sustainably extracted from the plants abundant in them; and if they work in tandem with the physiological demands of our bodies without causing harm, they should be embraced and accepted for the extensions of Mother Nature that they are.

Summer Ready Hands & Feet With These Traditional Home Rituals

Beauty lovers in India take pride in tried and tested secrets. These are characteristically handed down from grandmothers and mothers, for whom such recipes were more a way of Life, than mere experiments. Popular ingredients, such as Sweet Almond, Sesame, Coconut, and Castor Seed Oils; Honey, and Aloe Vera; Hibiscus, Rose, Jasmine; and Fenugreek, Turmeric, Neem, or Cardamom, took centre-stage in regular, cathartic therapies, anchored in the healing power of touch. We now realise that generations before us relied on these, because their wisdom directed them to learn, and teach the art of self-care, and self-rejuvenation.

We take the amount of work our hands and feet do for us for granted. That we do not give this much thought, is itself proof of the fact! The only time we do focus on them in our busy lives, is when they begin to hurt.
What are some of the pure, natural ingredients we can add to our never-ending list of treasured secrets, for gentle and kind hand and foot care? Read on:

Inherently red, pink, and white, thanks to its iron content; Himalayan Pink Salt has 80+ macro and trace minerals - including Sodium Chloride, Magnesium, Calcium, Potassium, and Zinc. All are necessary for overall healthy internal functioning, metabolism, and for strong hair, skin, and nails.

WHY HIMALAYAN PINK SALT IN A HAND AND FOOT SOAK?

It is a powerful detoxifier. When dissolved in Water, it draws out toxins from the adipose tissues, which results in the body feeling lighter, and more energised. Simultaneously, the process of dermal absorption allows for skin tissue hydration, and reduces muscle soreness and cramps.

APPLE CIDER VINEGAR (ACV).

ACV is a Vinegar like any other, except, as the name suggests, it is made from (fermented) Apples. The fermentation turns Natural Sugars in the fruit, to Natural Alcohol. Acetic Acid-producing bacteria, turn the Alcohol into Natural Acids. Besides Citric, Lactic, Acetic, Mallic, and Succinic Acids, ACV draws on the antioxidant benefits of Apples; which are necessary to accelerate skin hydration, and arrest skin ageing. This is why it is crucial to use an ACV which has the ‘Mother’ Vinegar - that muddy, cloudy, brown sediment at the bottom, which has all this nutritional goodness in a most concentrated form.

WHY ACV IN A HAND AND FOOT SOAK?

ACV has deodorising properties. It seems ironic that something which smells like feet, would help make them smell better! It is the Natural Acid Complex in ACV that softens corns, warts, and calluses, mollifies cracked skin, and cleans out odour-producing fungus and bacteria. The combined exfoliating prowess of the Salt, and Acetic Acid cleans, softens, and brightens your hands and feet. With all the hard work being done by the ACV and Pink Salt, you don’t really miss your trusty Salon manicurist-pedicurist.

STAGE 1: MAKING THIS SALT-VINEGAR SOAK.

 • Fill a plastic basin with enough lukewarm Water to cover your hands and/or feet completely. Roughly 3-4 fistfuls of the Salt, and 1 regular mug of Vinegar for every 2 mugs of Water is a good guiding formula.
 • If you feel you are in danger of spreading the pungent aroma of Vinegar around your room, do not worry. It seems like that in the beginning, but it is not too bad.
 • Soak your hands and/or feet for a good 45 minutes. Avoid the tendency to pick at hardened skin. Instead, use a pumice stone, a Natural Fibre loofah, nail brush. Avoid any soap or aromatic body wash at this stage.

 • A word of caution regarding open cuts and sores – it is probably a good idea to avoid Salt and Vinegar Soaks till these heal; otherwise they might burn and sting.

STAGE 2: FURTHER AESTHETIC EXFOLIATION.

This part is easier on the eyes and nose, when you change the Water in your basin, and add your Essential Oil or Bath Oil of choice.

 • If you need to conduct further exfoliation, use a foot and/or hand Scrub, as these are specially concocted for the purpose. Scrubs with kernels of Apricot, Almond, Walnut or Pine Nut work best, as these make excellent natural polishers without being too harsh on your skin.

 • Push back cuticles with the right tool (you can always purchase a good quality one), and cut and clean your nails at this stage. All the cleaning and hydrating has softened them, making it easier for you to cut and shape the nails and nail bed.
 • If you like, you can add more warm Water, and do absolutely nothing for some time. Let your hands and feet soak up the aromatic goodness of the Essential Oils!

STAGE 3: MOISTURISATION AND MASSAGE

 • Finally, wipe your hands and feet with a soft towel, and use a richly hydrating Cream. Any good one designed for hand and foot care, would have Natural Butters– Almond, Cocoa, Shea, Mango, and Kokum (Mangosteen); or Oils like Coconut, Sweet Almond, Olive, and Calendula.


• For those who enjoy Oil massages, Natural Herb, Bark, and Spice Formulations, blended in healing Oils, are highly recommended. Sesame Oil is a quintessential go-to in Indian households. Massage Oils with pain-relieving Pepper, Camphor, Ashwagandha, Manjishtha, and Lavender or Sandalwood are ideal. For a fuss-free, efficient clean-up of the Oil, wrap your hands and/or feet in a hot towel for a few minutes, then gently wipe as you pull the towel off.

• Put socks on your feet (if not gloves on your hands, but go for it, if you like), so that the warmth and moisture of the Cream remains ‘locked’ in. A useful tip if you are going to bed straight after, so all the creamy hydration soaks into your skin through the night.

For a concluding flourish, enjoy a cup of Rose, Peppermint (or Spearmint), or Chamomile Tea, to prepare your Mind and Body for a deep, restful sleep.

Burning Incense As A Healthy Lifestyle Practice

The realms of Spirituality and Perfumery place incense on a high pedestal of intrigue and exclusivity. But, it is not that difficult to incorporate incense into daily living, nor does it have to necessarily burn a hole in our pockets.

WHAT IS INCENSE?

The word incense comes from the Latin word incendere (‘to burn’); and refers to botanical extracts which release fragrant smoke on burning.

Incense dates back to antiquity, when the purifying nature of upward-rising aromatic smoke, was believed to carry wishes, prayers, and thanks to the Creator. The Rig Veda describes the use of incense in the Yajna fire ritual. In ancient Indian times, more often than not, knowledge of rituals was passed from generation to generation orally. It is possible that ceremonial fires employed locally available aromatic wood, flowers, and spices, like Pine, Sandalwood, Cinnamon, Lavender, Rose, Jasmine, Cedar, or Camphor.

Ancient Egyptians used incense in their tombs, as a means of appeasing Gods in the Afterlife. Incense has also been a significant part of ceremonial worship, in ancient Chinese, Persian, and Assyrian civilisations. The Greeks and Romans involved incense in daily life and milestone celebrations. Frankincense, Myrrh, Balsam, Agar Wood, Benzoin, Labdanum, Cardamom and Calamus were favourites.

SOURCING INCENSE

Despite the olfactory experience of incense being cross-culturally familiar, the word refers to the actual substance being burned. It is completely a matter of personal preference. Incense is available in powdered, or resin form easily, either online, or in wellness and lifestyle stores; along with incense burners and diffusers. Even personal travels expose us to indigenously unique incense, such as the Copal of Mexico/Central America. The types of incense typical Indian households are usually well-acquainted with today, are Loban, (Frankincense), or Sandalwood and floral incense sticks (Agarbattis).

INCENSE FOR PURIFYING SPACES

Controlled burning of incense powder or resin over charcoal, and infusing domestic or professional spaces, is the traditionally followed method. Now, ‘smudging’ has become increasingly popular. It simply entails creating a bundle of herbs, flowers, and/or aromatic wood, (like Lavender, Rose, Sage, Cedar) and setting the bundle alight at the tip, or head.

HOW SMOKING & SMUDGING WITH INCENSE HELPS

Smoking and smudging techniques dispel stagnant and lurking negative energies . Metaphysically, such energies are known to induce constant fatigue, irritability and moroseness, erratic sleeping, and reduced zest for life.

Regular cleansing of surrounding physical spaces and energy fields creates a sense of:

   • Lightness and positivity

   • Emotional security and peace

   • Meditative calmness

   • Creative focus and clarity

If flowers, resin, and bark are not easily available, there are more convenient options in the form of Essential Oils and Diffusers. CitronellaPeppermintLime, and Lemongrass Oils keep pests, bugs, and insects at bay. BergamotOrange, and Orange are for reinvigoration and revival, while LavenderYlang-Ylang, and French Cypress help with stress-relief.

How often should you smoke or smudge your spaces for cleanliness and clarity? As often as you intuitively need.

Be Fearless In The Sun With Ayurveda!

We love the Sun for its reassuring warmth and positivity. At the same time, we are (rightly) wary of the tell-tale signs of prolonged sun exposure. Prevention is always better than cure, when it comes to chronic inflammation, sunburn, dryness or oiliness, pigmentation and unevenness.

ANTAGONISM IS NOT THE ANSWER

Ayurveda inspires us to prepare ourselves, so we can live comfortably and harmoniously in Nature. It reminds us that there is a ‘solution’ to every ‘problem’, because absolutely every aspect of Nature is an extension of the Universe, and the Human body is but a microcosm of it. Ayurveda is not difficult to understand, provided we know what we are looking for. Ayurveda offers as concise, or as detailed a prescription for skincare and wellness issues, as we desire.

Kama Ayurveda’s new, Ultimate Natural Suncare Regime invites you to celebrate the arrival of a bright and vibrant Season, without fear.

The products in this curation are not quick-fixes. They highlight the time-efficiency of Ayurvedic secrets in terms of how little you have to expend in the long run; because you are systematically healing and rejuvenating your skin, a little bit in the now, everyday. You can embrace and incorporate these products into your daily life, without the fear of sudden, nasty surprises.

INTRODUCING THE ULTIMATE NATURAL SUNCARE REGIME

Take for instance, Kama’s Mridul Soap Free Cleanser, a wholesome, herbal, 100% Ayurvedic Blend for daily detoxification, and unfailing softness. Antioxidant, exfoliating Green Gram, Chickpea, and Sweet Almond Oil come together in a base of Colloidal Oatmeal. This characteristic of the Oatmeal is particularly beneficial for reactive and fragile skin, prone to allergies, itching, and redness. It protectively coats, hydrates, and soothes skin, reducing the chances of abrasion and discomfort.

Think of the Natural Sun Protection as a non-nano, non-comedogenic deep-tissue healer, that rehydrates your skin. As a natural humectant, glycerine draws on moisture from the environment to replenish existing reserves. It clears acne and blackheads, softening and smoothening skin.

Olive Oil provides protection against free radical damage and cellular destruction, while Shea Butter boosts natural collagen, neutralising early signs of ageing in the face of prolonged sun exposure.
Natural-Origin Titanium Dioxide and Zinc Oxide are amongst the safest natural shields against harmful UV rays, sunburn, and acne breakouts; resulting from increased oiliness, or excessive dehydration. Invigorating Essential Oil Extracts of Lime, Ginger, and Nutmeg are anti-inflammatory, natural astringents, that tighten enlarged pores for a smoother, more even complexion.

The Nalpamaradi Thailam Skin Brightening Treatment harnesses the natural sunblock powers of Pure Sesame Oil. This is a 100% Ayurvedic remedy for tanned, uneven, dull, and blemished skin. Indian Sacred Ficus (Peepal), and Indian Madder (Manjishtha) are amongst Ayurveda’s most potent offerings for blood and lymphatic purification, ensuring that persistent (or sudden) flare-ups are significantly reduced, and your skin enjoys an unblemished texture. Pure Turmeric is an effective antiseptic and complexion clarifier, supported by Amla, that lightens and brightens with its abundant Vitamin C reserves.

#BanTheTan and Feel Fearless in the Summer Sun with Kama, because #KamaIsKind!

Varṣā, The Season Of Vata Dosha

In Ayurveda, Doshas are a functional representation of the Panchamahabhutas, or Vayu (Air), Agni (Fire), Jala (Water), Prithvi (Earth), and Akash (Space).

Kapha represents Water and Earth, and it is the dominant Dosha during Springtime, or Vasanta. There is a languid re-awakening and sense of gentleness, as though some Time is needed to acclimatise, after Wintertime hibernation. This soft, non-aggravating, re-emergence from dense and cosy comfort resonates well with Kapha.

ATTRIBUTES AND MANIFESTATIONS OF KAPHA


Kapha is firm and heavy, smooth, soft, sweet; and slow and stable. People with a Kapha-dominant Prakriti/Prakruti (Constitution) tend to have the following characteristics:

   •  Compact and muscular body, with a tendency towards plumpness

   •  Prominent forehead, chest and arms

   •  Dark and dense hair, and prominent, heavily-lashed eyes

   •  Soft, smooth, tender, and oily skin (and hair)

   •  Soft, slow speech, and a relaxed, easygoing demeanour

   •  Overall, possessing resilience, sturdiness, and strength

WHEN KAPHA IS IN A STATE OF VIKRUTI (OUT OF SYNC)



Symptoms of Kapha imbalance manifest themselves as inflammation and/or water retention, loss of appetite, difficulty in sleeping, and phlegmatic congestion. A person whose Kapha is in Vikruti may demonstrate:
   •  Obesity
   •  Excessive mucous production
   •  Heavy, lethargic movement
   •  Depression and sadness
   •  Feelings of isolation, or of being unloved and unwanted.

KAPHA-BALANCED DIET AND LIFESTYLE


The predominance of one Dosha over the other says a lot about how the natural Elements influence the quality of your lifestyle, and appearance. Anything you do for the latter is rendered futile without due attention to the former.

FOR AN AGGRAVATED KAPHA:

   •  Get plenty of exercise everyday.

   •  Maintain relatively warmer temperatures around yourself as much as possible.

   •  Consume fresh, ‘lighter’ fruits, avoiding ‘heavier’ ones like coconuts, bananas, or figs, or sour ones. Avoid nuts.

   •  Excessive intake of ‘wet’ vegetables, (cucumbers or tomatoes) will increase Kapha, as would ‘heavy’ ones, like potatoes.

   •  Reduce intake of heavy, oily, cold, and sweet foods. Moderate the intake of salt.

   •  Low-fat dairy products, and natural sweeteners like unadulterated raw honey and stevia are ideal.

   •  Most herbal teas are good for Kapha, except those with inherently sweet ingredients like Liquorice.

KAPHA-BALANCED BEAUTY

Kapha-imbalanced skin will be excessively oily and ‘clogged’, prone to cystic acne, enlarged pores, blackheads, and characteristic white pustules. Such skin benefits from ubvartan, or rubbing of the body with exfoliating, herbal pastes. The scrubbing stimulates metabolism in muscles and adipose tissue, thereby toning and softening the skin, dissipating congested, dense fat.

Natural and purifying skin-detox and cooling agents, are perfect. These include Neem, Indian Madder (Manjishtha), Fenugreek, Sandalwood, Amla, Ashwagandha, Calamus, Aloe Vera, Comfrey, Vetiver, Nutmeg, Lemon and Lime, Coriander, and Chickpea or Green Gram Flour.

Kapha hair is naturally thick, lush, and abundant. In a state of VikrutiKapha hair develops indiscriminate greyness, becomes dry and thin with split-ends, and tangled. Sesame, Olive, and Almond Oils are good choices to revitalise Kapha-imbalanced hair.

Spring is a Season of optimism, anticipation, and for gearing up to execute plans. Ayurveda has reliable Beauty and Wellness solutions, to help you enjoy the Season’s exuberance without fear.

Destress With These Easy To Grow Herbs And Flowers

PSYCHOLOGICAL STUDIES HAVE SHOWN HOW TENDING TO A GARDEN, HOWEVER SMALL IT MAY BE:

  •   Reduces stress and anxiety
  •   Improves concentration and clarity of thought
  •   Encourages contemplation, meditation, and creativity

When you cultivate a garden as a recreational distraction from your otherwise chaotic life, you take out time for physical exercise, and a much-needed digital detox. The somewhat fixed routine of sowing seeds, trimming and watering growing plants, and feeding (perhaps adopting!) visiting birds and animals makes for soul-food. It helps placate nagging nervousness and worry, because you are mindful of why you are indulging in this activity.

There are some herbs and flowers that Ayurveda places on a high pedestal, for their rejuvenating character. Include these in your therapeutic garden, for more daily healing and relaxation.

1) HOLY BASIL:

Our country has 3 indigenous varieties of Holy Basil, or Tulsi, also called the Queen of Herbs. Rama and Krishna Tulsi are named after Hindu deities. Vana of Vana Tulsi, connotes ‘Forest’. Vana Tulsi, that also grows in other parts of Asia and Africa, is known for its aromatic character. In taste, Rama Tulsi has a lighter, mellow taste, and is known for its cooling, soothing properties. Like the skin of the God its named after, Krishna Tulsi has dark green, almost purple leaves. It is a popular choice for herbal teas, because of its splendidly peppery taste.

Ayurveda identifies Tulsi as an extremely powerful, purifying, and emotionally anchoring adaptogen. It helps the human Mind & Body adapt its responses to the unpredictable and varying nature of stress triggers. Its Sattvic, or Transcendental, Pure, Life-Giving qualities, makes it ideal for garden spaces, for it purifies the surrounding environment, and protects against toxins and pollutants.

2) ROSE:

A favourite with garden enthusiasts, the Rose is available in a variety of delightful colours. The Rose is an ancient flower, almost 35 million years old; cherished and worshipped across ancient and contemporary cultures. It is also possibly the most respected floral in Ayurveda, for its ability to balance hormones and emotions internally. Rose Essence is famous for its antidepressant and de-stressing aroma.

In Ayurveda, Rose Water positively impacts Sadhaka Pitta, the sub-dosha of Pitta that governs emotional wellbeing, the heart, and the timely processing of emotions. For, it is when emotions are not ‘ventilated’ as they should, that the psychological turbulence throws the Mind-Body connection out of sync. Rose Water washes over Sadhaka Agni, or the digestive fire that ‘cooks’ (processes) emotions. But, instead of extinguishing, this Water maintains the ‘flickering’ and ‘flaming’ of the digestive Pitta ‘fire’ at optimum levels.

3) JASMINE:

A favourite with Adinath Shiva himself, this white flower of joy spreads peace all around it. The particular variety known as ‘Queen of the Night’, is the Jasminum Sambac, because it blooms only at night-time; spreading its enigmatic, sensual fragrance effortlessly. The indigenous (Indian) name of Jasminum Sambac is Mogra.

Ayurveda regards both, Sambac, and Jasminum Grandiflora, which blooms during the day, as Hrudya Gandha (‘Fragrance Pleasing to the Heart’). However, it accepts that Sambac (Mogra) is more impactful on the human olfactory system. Mogra, like Tulsi, is Sattvic. It dissipates anxiety and sadness, uplifts the spirits, and is believed to possess potent aphrodisiacal properties. It is also a popular anti-ageing ingredient in skincare and cosmetics, for its ability to hydrate and plump up skin, and smoothen out wrinkles and fine lines.

4) LAVENDER:

Lavender is actually a herb, because by botanical definition it lacks ‘woody’ stems. Like Rose, Lavender dates back to antiquity. It is around 2,500 years old, believed to be indigenous to India, the Middle East, and the Mediterranean. It gets its Latin name from Lavare (‘To Wash’). Its Essence has a longstanding reputation for cleansing, protection, and purification, because of its antibacterial, antioxidant, and antiseptic nature.

In Ayurveda, Ojas is described as the vital Life-Giving Nectar, like Prana. Lavender in all its forms encourages healthy production of Ojas, for the maintenance of physical and psychological vigour. From an Aromatherapy perspective, it bolsters the digestive and immune systems, helps recalibrate the body’s biological clock, and regulates the expression of moods and emotions.

As the complexity of today’s urban concrete jungles increase, it is becoming imperative to find everyday ways of connecting with Nature, for the sake of a conscious, grounded, and emotionally placid existence.

We’Ve Got New Kama To Love!

It has been a while since Kama Ayurveda has launched 4 new products together. After meticulous research, conceptualising, and planning, we are very pleased to introduce new Face Cleansers for acne-prone and sensitive skin, a Face Cream for sensitive skin, and an All Natural Makeup Remover.

ANTI ACNE CLEANSING FOAM

If you are emotionally fatigued with constant bouts of acne, you will find this lightweight, dermatologically-tested Foam wonderfully comforting and confidence-boosting.

Neem is Sarva Roga Nivarini (‘Universal Cure for all Ailments’) and Arista (‘Perfect, Complete, Imperishable’). Tulsi or Holy Basil is Sattvic (‘Pure, Life-Giving, Transcendental’). These purifying and protective ancient botanicals are powerful adaptogens, in that they help your body regulate physiological and psychological responses to external stressors. Their anti-inflammatory, antibacterial action protects your skin from environmental toxins. Tea Tree Essential Oil is an efficient astringent, minimising enlarged pores and providing a smoother textural appearance.

THE KAMA USP: PLANT ACIDS OVER SYNTHETIC VERSIONS If you are emotionally fatigued with constant bouts of acne, you will find this lightweight, dermatologically-tested Foam wonderfully comforting and confidence-boosting.

Neem is Sarva Roga Nivarini (‘Universal Cure for all Ailments’) and Arista (‘Perfect, Complete, Imperishable’). Tulsi or Holy Basil is Sattvic (‘Pure, Life-Giving, Transcendental’). These purifying and protective ancient botanicals are powerful adaptogens, in that they help your body regulate physiological and psychological responses to external stressors. Their anti-inflammatory, antibacterial action protects your skin from environmental toxins. Tea Tree Essential Oil is an efficient astringent, minimising enlarged pores and providing a smoother textural appearance.

THE KAMA USP: PLANT ACIDS OVER SYNTHETIC VERSIONS

True to its identity, Kama has harnessed the power of mild, restorative plant-derived Salicylic Acid and Allantoin in this cleanser, from Wintergreen, and Comfrey respectively. Salicylic Acid exfoliates gently, by unclogging pores and shedding dead skin cells. The lipophilic nature helps control excessive sebaceous secretion, and consequent acne and blackheads. Allantoin acts as a non-irritating cleanser, encouraging and strengthening the proliferation of fresher, younger skin.

SENSITIVE SKIN CLEANSING FOAM AND DAY CREAM

These ultra-gentle formulations are especially created to neutralise the physically uncomfortable, and emotionally distressing impact of painful inflammation, redness, and rashes.

Pure, aromatic Sandalwood Oil induces Saumanasya Janana (‘Mental Tranquility and Placidity’). In the cleansing foam, it cleans out stubbornly rooted acne, while in the lubricating day cream, it soothes and tones the site of infection. Pure, cooling Aloe Vera and Calendula heal damaged skin, lighten acne scars and pits, and restore lost glow.

These products also feature a unique, and ancient Asian medicinal remedy for anti-inflammation: the Poria Cocos mushroom, also known as Indian Bread. Poria Cocos is sweet-smelling, and softening, but with potent antioxidant powers to prevent cellular tissue destruction.

Apply your choice of face cleanser twice a day, or more, if you intuitively feel your skin needs it. We recommend Kama’s Eladi Hydrating Ayurvedic Face Cream, if you would like an alternative to the Sensitive Skin variant.

ALL NATURAL MAKEUP REMOVER

Natural Oils and Butters give this delightful, cathartic product its soft crème texture. Rich in Vitamin E and antioxidants, the Organic Olive, Jojoba, and Castor Seed oils, along with Shea Butter, prevent cellular breakdown, and give the skin enviable smoothness. These effortlessly melt away makeup, making your daily cleaning regime satisfyingly fuss-free.

Essential Oils of Rose and Jasmine, one of Kama’s signature, and popular aroma combinations act as antibacterial astringents and hydrators, toning the skin and arresting any early signs of ageing. Massage onto your skin gently, focussing on sensitive areas (eyelids), and stubborn makeup (lips). Wipe off only with a damp cotton pad or wash cloth. Incorporate into your makeup regime as a mandatory, healthy step for long-term vitality.

Browse through this beautiful new range online at our website, or find your nearest Kama store here!

Revive Your Fearlessness This Women’S Day

Indian mythology speaks of Shakti the Supreme Goddess. She is a creative force, giving Life and Form to her counterpart Shiva’s transcendental, omnipresent Energy. This Women’s Day, Kama Ayurveda has a message for women everywhere. We applaud you for shouldering your share of Shakti’s crucial responsibilities. You do justice to that marvellous gift of reinvention She has bestowed upon you.

You are tirelessly ingenious, and constantly replenishing those around you. But, what do you do to replenish yourself? Consider these special Kama offerings in your beauty regime; so you can savour the feeling of pure, restorative self-love, on Women’s Day, and all through the weekend following it!

MASSAGES FOR AN EXHAUSTED, OVER-WORKED BODY


Kama’s Sugandhadi Rejuvenating Body Treatment Oil is a 100% Ayurvedic formulation, ideal for overwhelming feelings of stress and burnout. If you do not have time for a full-body massage, heat the oil lightly and rub into your hands and feet, or the particular parts most prone to pain and stiffness. Whey and Sesame Oil give deep conditioning. Jelly Leaf, Indian Madder, Ashwagandha (Winter Cherry), and Tailed Pepper clear up lymphatic congestion, and help build muscle tone. Leave on for 30-60 minutes. Wash off in the shower, or opt for a hot towel treatment. You can take it along for your manicure-pedicure session as well.

100% AYURVEDIC HOME-SPA FACIAL TREATMENTS

FOR DULL, PIGMENTED SKIN

Try the award-winning Brightening Scrub, which contains Kama’s indisputable Kumkumadi Thailam (Oil), made of Pure Kashmiri Saffron. This fragrant, non-sticky skin polisher with Kashmiri Walnut and Almond Shell Powder, and soothing Calamus, provides decadent relaxation, and deep cleaning. You can use this convenient and time-efficient treatment 3 times a week, at maximum.

FOR ACNE-PRONE SKIN

Nimrah Anti Acne Face Pack gets its tawny colour from Red Sandalwood, which controls excessive oil secretions. The grassy scent of Ashwagandha blends well with that of Vetiver. Both are a blessing for sensitive skin types prone to rashes, redness, and inflammation. Lodhra and Coriander revive skin vitality with their brightening and astringent qualities. Mix with clean Water or Buttermilk, and leave on for 10-15 minutes. Mild tingling may occur, because of the concoction’s inherent potency. Enjoy the cathartic grainy coarseness of this remarkably invigorating product!

THE VERSATILITY OF COCONUT OIL


Kama’s Extra Virgin Coconut Oil makes you dream of that long-awaited Summer break, with its tropical, nutty scent. Use this delightfully lightweight oil for a head massage, or mix with good quality, warm Castor Oil, for scanty, balding patches of hair. Apply on your strands, or on the tips as a serum, to tame frizz and fly-always.

ANTI-STRESS AROMATHERAPY WITH ROSE, JASMINE, OR LAVENDER


Soak up the tranquil, emotionally grounding therapy of Kama’s Rose and Jasmine, or Lavender and Patchouli Body Cleansers, and Body Moisturisers. You can also use the Lavender Essentuial Oil in a diffuser for a good night’s sleep, or infuse your personal space with one of Kama’s signature, and most beloved candle scent – the Kannauj Rose.

Kama Ayurveda wishes you abundant strength and beauty.

This year, International Women’s Day is on Thursday, 8th March.

Remembering The Roots Of Holi

Holi is the mood-uplifting festival of colours that, marks the onset of Springtime in India. As per the Hindu calendar, it falls in the lunar month of Phalguna. In 2018, Holi arrives on the 2nd of March.

Holi begins the night before, with Holika Dahan(‘Death of Holika’) and the ceremonial burning of effigies, symbolic of demoness Holika. To avenge his brother’s death at the hands of Lord Vishnu, Hiranyakashipu sought dominion over the world with tyrannical ambition. His son Prahlad’s ardent devotion to Vishnu, was the proverbial spoke in the wheel. Hiranyakashipu asked his sister Holika, who had the gift of being impervious to fire, to enter a burning pyre with her nephew on her lap. Vishnu saved Prahlad, and Holika paid with her life. To this day, Holi remains a celebratory expression of the triumph of good over evil.

The surprise onslaughts of colour, water from pichkaris (Indian water guns), and water-filled balloons, with a “bura mat maano, Holi hai” (“do not take offence, it is but Holi”) mimics the playful gaiety with which a mischievous young Krishna would tease gopis (milkmaids) of Gokul and Vrindavan. Krishna is also the eighth avatar of Lord Vishnu. The platonic frolicking of childhood took on a deeper ‘colour’, with the legendary love story of Krishna and his consort Radha.

THE STORY OF TRADITIONAL GULAL, OR COLOURED POWDER

Gulal was once made with a mixture of protective Turmeric paste, and crushed flowers. Many of the synthetic colours in use today, can cause alarming allergic reactions on skin and hair, even when mixed in water. In a country teeming with colourful flowers and aromatic spices, it is time we stopped and thought about why we have not fervently carried forward this tradition.

The four main colours of Holi have profound significance. Dark Indigo stands for the skin of Krishna, ‘The Dark One’. Yellow is a tribute to the description of Vishnu as Tantuvardhan, (weaver) for he is believed to have woven the sun’s rays into a garment for himself. Red is for love and fertility, and green is for the promise of new beginnings. Historically, Indian Madder (Manjishtha) has been used for reddish pigments; besides Indigo for blue and Turmeric for yellow. Green would be made by mixing Indigo, with either Turmeric or Pomegranate peel, which yields a vibrant yellow itself.

TRADITIONAL HOLI GAMES


Today’s water guns simply do not match up to Krishna’s endearing bamboo squirter! The bamboo evolved into a brass version, extensively popularised during the Mughal era. Brass is a prehistoric, metaphysically healing metal. It stands for the need to clear away spiritual debris and physical toxins, and for connecting with all that is inherently good and pure in the Universe.

In parts of North and Western India, human pyramids are formed to reach a pot of buttermilk or curd strung at a formidable height, with the aim of victoriously smashing it. This is a tip of the hat to Krishna’s penchant for stealing butter. Bengal celebrates Holi with Dol Yatra (‘Swing Festival’). Women dance, and sing devotional songs, taking turns at pushing swings on which are perched idols of Radha and Krishna. In Manipur, the Yaosang festival and Holi blended together with the 18thcentury introduction of Vaishnavism. The 6-day celebration begins on the full moon night of Phalguna, resonating with the sound of folk music, to the beat of traditional drums.

Regardless of medium and manifestation, let us remember that, with the incarnation of Vishnu the Preserver taking centre stage on Holi, the festival is about optimism and anticipation. For as long as purity and kindness prevails, ‘all the world’s a stage’ for unity, camaraderie, and a fresh start.

Beauty Habits To Break Up With This Valentine’S Day

As is sometimes the case with human relationships, an over-dependence on certain beauty rituals and products, out of sheer habit, can be bad for health. When we hoard things and stick to them simply because we have done for a long period of time, we tend to overlook their stagnancy and lack of constructive contribution. The intricate linkages between health, grooming, self-presentation and self-esteem are more relevant than ever, so beauty deadweight simply will not do!

What are some thoughtless beauty habits we can drop, in favour of more wholesome, long-lasting and aesthetically wonderful alternatives?

DISRESPECTING THE UTILITY OF FOUNDATIONS

Including naturally luxuriant, pure, and nutritive oils into daily beauty routines will make it easy for foundation to love the skin it is working on. Consider the amount of research that goes into deciding skin tone pigments for foundations. This is done to make it easier for us to choose a foundation that blends in with our skin, without too much effort. The effortlessness is key here, because it entails refraining from copious application, which is disrespecting the primary objective of the pigment matching. We forget about this more often than we care to admit.

The idea is not to dismiss the utility of foundation as a complexion neutraliser (especially when innovations in beauty have led to the creation of foundation formulae with astringent or sunscreen qualities). It is to embrace the fact that Mother Nature’s repository is bursting with healing oils, capable of nourishing the skin from deep within, neutralising and smoothening its outward appearance. It is then simply delightful, not to mention confidence-boosting, to accentuate the natural evenness and glow of healthy skin with a favourite concealer (for the times when sleep has been elusive), or a lightweight highlighter. After all, make up is best used for enhancement and creative expression/communication, not for camouflage.


QUICK-FIXES FOR TRESS-STRESS


The best quick-fix for a bad hair day does not have to involve a heated instrument or so-called ‘saviour’ products that lead to scalp build-up and dry, lifeless ends. It is relatively easy for long hair to ‘hide’, because it can be scooped up into a creative bun. Even short hair that woke up on the wrong side of the bed, can be slicked back and left to recover. What can we do to help the process?

A lightweight, nourishing oil like Coconut, Sweet Almond, Jojoba or Lavender Oil is a wiser investment, in terms of time and the vitality of your hair in the long run. Hair can be coaxed out of its temper tantrum with a few drops around the hairline to settle frizz and fly-always. Light oils can also be used on the scalp to counter itching, flakes and sebum accumulation, or along the length of for gloss and to prevent mid-length breakage.




SYNTHETIC BODY BRUSHES

Exfoliation through body brushing is a splendidly cathartic beauty habit. Dry brushing removes dead skin cells, including the more visibly obvious flakes of dry skin. It reinforces blood circulation and stimulates the lymphatic system, which is responsible for removal of toxins. It also minimises the appearance of enlarged pores and cellulite. While synthetic materials like nylon are popular choices for making the bristles on body, they can make hypersensitive skin more vulnerable and set the stage for allergies. It is safer to opt for brushes with natural fibre bristles, because these are gentler on skin, and do not strip it off its innate reservoir of moisturising oils.

OVER-DEPENDENCE ON SALON FACIALS

We all have those days when we are indescribably fatigued, and crave some pampering. A salon facial is the best friend that emerges on such days, because the convenience of them gives us a break from our hectic schedules. But perhaps, in the process, we underestimate the therapeutic value of equally convenient home-spa rituals, many of which can be achieved at comparatively cheaper costs and at ‘appointment times’ that suit only us.

Diligent bi-weekly exfoliation over a consistent period of time will take care of dryness, flaking and clogged pores - the factors leading to a dull, blemished, unclean appearance. In order to instil a sense of permanence to our skincare routine, we need to focus on what we include or exclude from our night-time regimen. That is when skin has a chance to be at rest and everything we ‘feed’ it, has a chance to work without the interruption of our waking schedules. Whilst the exfoliation allows for regular dredging of dirt and dead skin, a rejuvenating night treatment cream which works on pigmentation, fresh skin cell turnover and lubrication for dehydration induced fine lines and blemishes will be something skin will constantly be grateful for, in the present, and more so in the ‘skin years’ to come.

Remind Them They’Re Beautiful This Valentine’S Day

It can be difficult to choose a ‘personal’ gift, for someone - you run the risk of getting it wrong, of misunderstanding their personal tastes. Especially, when it comes to someone’s beauty/personal grooming regimens.

Perhaps, not on Valentine’s Day. Not when gifts coming from a place of purity, can inspire your special someone to try something new. Perhaps, the only thing that can go wrong in such situations, is someone not discovering their ideal beauty/grooming Holy Grail, as fast as they’d like to!

SAY IT WITH ROSES

Roses have a mythological connection with the expression, or ‘flowering’ of beauty in all its charming, hypnotising forms. They are considered to be a symbol of Aphrodite, the Greek goddess of sexual love, pleasure, procreation, and beauty; as well as those of her Roman counterpart, Venus.

Let alone incomplete, for many, the idea of Valentine’s Day is non-existent without these divine beings. For them, we present a collection inspired by its signature and bestselling applications of the Kannauj rose. The Rose Essentials Box, featuring the Rose Jasmine Face Cleanser, the Kannauj Rose Steam Distilled Pure Rose Water, a Rose Oil-infused Lip Balm, and handmade Rose, Cinnamon, and Orange soap, is truly the ideal gift for the Venus in your life. The box also carries a bottle of subtly decadent Rose Jasmine Bath and Body Oil, for top-toe hydration and anxiety release. This box is everyday rejuvenation and relaxation, and thoughtful pampering in a box.

HEALING HYDRATION FOR ON THEIR TOES ANGELS
Our Signature Essentials for Her Gift Box is perfect for them. It harnesses the antioxidant (and aphrodisiac) qualities of Vanilla, through the handmade Vanilla and Oatmeal soap, and Vanilla Lip Balm, also laden with Vitamin E-rich oils and butters for thirsty skin. Mridul is a wholesome, herbaceous blend, carrying the exfoliating, and antibacterial qualities of Oat, Green Gram, Almond, Chickpea, Turmeric, Neem, and Cinnamon, with soothing Vetiver and a touch of Damask Rose. You can guarantee your partner incredibly soft and smooth skin, with this soap free cleanser. In this Box, you will also find the Pure Rose Water Face Mist, a potently efficient astringent that cleans out skin pores clogged with everyday pollution, and minimises their enlarged for smooth, evened-out skin texture.

A little goes a long way with pure love, and the same applies to the Eladi Hydrating Ayurvedic Cream, a charmingly fragrant concoction of Rose and Jasmine Essential Oils, and antioxidant-rich Cardamom, True Cinnamon, and Nutmeg, and anti-scarring Aloe. It is an appropriate addition to this gift box, for its ability to bring out radiant, supple, and clean skin, regardless of how hectic life may be.

KNIGHTS IN ARMOUR NEED A BREAK TOO
Kama puts the spotlight on men’s efforts to make life beautiful this Valentine’s Day, with our Signature Essentials for Him Gift Box. The Vetiver Steam Distilled Face Mist with Pure Vetiver Water, and handmade Khus (Vetiver) soap are invigorating and anchoring with their cooling, earthy fragrance. Vetiver also makes its way into the Himalayan Deodar (Cedarwood) Face Cleanser, that pairs wonderfully with the Hydrating Ayurvedic Face Cream to fight early signs of ageing, grime, and dullness of texture.
A box filled with loving concern and care, with a refreshing finishing touch in the shape of the cooling, moisturising, Peppermint Lip Balm.

THE PLEASURE-SEEKING SOAP SAVANT
Everyone knows one. The compulsive collector and hoarder, who delights in the aesthetic appearance and olfactory titillation of soaps, sometimes more than in the actual usage of them! Put a smile on their face with our exquisite Gardens of India Gift Box featuring natural, handmade soaps highlighting traditionally Indian perfumes – Rose, Khus (Vetiver), and Tulsi (Holy Basil). A trio of cathartic, self-love soaps for rest, revival and resurrection of mind & body beauty.

True love is about finding touching ways to remind that special someone that they can always be as beautiful as they always were. There are more treasures to explore on the shelves of every Kama Ayurveda store and in-store staff at your nearest one will be more than happy to help you put together the perfect Valentine’s Day hamper.